An explanation of Google Analytics and how to create an account and add it to the site

You may have created a good website for your business, but if you have no idea who your website visitor is, and where it came from? What are the most important pages visited on your site? What is the average length of time a visitor stays on that page or on your site in general, all that much Google Analytics gives you.

Why do you need Google Analytics?

If you have a blog or website Whether it is for personal or commercial use, you need Google Analytics, as it provides you with an answer to several important questions:

  1. Where do your visitors come from? – Geographic and technical information about where your visitors belong
  2. What kind of devices? The devices they use to access your website, desktop, phone, or tablet.
  3. What are the operating systems? You can learn about the operating systems of the devices used for your visitors.
  4. What kind of browser?
  5. What is the Bounce rate?
  6. How long does a visitor stay on your site?
  7. When will visitors come to your site? By hour, day, week, or month
  8. What are the sources of visitors? Google statistics allow you to know the visitor’s source even if he wrote your address directly.
  9. How does the visitor interact with your content?

Imagine what you can do with this information? How will this be useful to you? Knowing all this data allows you to do many things.

Sign up Create a Google Analytics account And add the statistics code to your site.

How to create a Google Analytics account

1. Go to Google Analytics

If you have Gmail account You are not logged in, click Sign In.

2. Once logged in to your Google Account, click Access Google Analytics.

3. Click Sign Up

Create a Google Analytics account

4. Type your account name, website name, and website URL and specify the section of your site and timezone to use for reporting:

Steps to create a Google Analytics account

NB: Ensure that you are using your address correctly. If you are using HTTPS, you must choose https to confirm carefully

Under Data sharing options, check the boxes next to the options you want.

Click Get Get Tracking Id. down the page:

Get Google Analytics code

Google will display the Google Analytics Terms of Use, click I Accept.

Great, you created an account in Google Analytics and got your tracking code. Now you need to add your tracking code on your site in order for the account to start working and read visitor traffic on your site.

Add the Google Analytics tracking code to your site:

The tracking code provided to you by Google Analytics On all of your site’s pages that you want to track in order for Google Analytics to measure visitor activity and report on your site.

Depends Installing Google Analytics Depending on your site and what system you are using.

If you are using a predominantly paid WordPress design, the template options limit the ability to add a header and footer.

If you have this option, add a header or a footer, and we prefer to use it in the footer so that it does not affect your site’s download speed.

Also, there are many additions that you can use for this task if you cannot add them through the template settings.

Use one of these additions:

  1. Google Analytics Dashboard for WP by ExactMetrics (formerly GADWP)
  2. Google Analytics Dashboard Plugin for WordPress by MonsterInsights

After installing one of these plugins, it will be very easy to add your tracking code. Mostly, it will ask you for your ID only.UA-XXXXXXXXX ’You will find it as in the picture:

Bounce Rate

If you are using any system other than WordPress, try to put your tracking code before the tag ends.

“On all your pages!

If you link Google Analytics and Google Search Console you will get more data and reports about your site.

Connect Google Analytics and Google Search Console

Linking process helps Google Search Console And Google analytics In helping the search engine Google read data from your site better and faster.

The linking process also enables reporting SEO In Google stats that help you to know the most important the main words New search terms that appear in Google’s search engine, number of impressions, clicks, and average position in Google search results.

These reports enable you to know what Google sees about your site and help you improve search engines for your site.

Steps to link webmaster tools to google stats:

  1. go to Google Analytics
  2. Select the site that you want to link to with the webmaster tools
  3. Go to Admin at the bottom of the page and click on All product as shown in the image:
Linking webmaster tools and google analytics

After clicking on All proudacts, it will display all Google products that you can use, you will find a button Link Search Console:

Connecting webmaster tools to google stats

Then click on Add:

Linking from Google stats and webmaster tools

Select the site and then click on the Save button as shown in the picture

How to link webmaster tools with Google stats

Wonderful, your Google Analytics account will now read data and prepare reports for your site.

Provides Google Analytics hierarchies to organize your account, You can have up to 100 Google Analytics accounts under one Google Account.

You can have up to 50 websites under one Google Analytics account, and you can get up to 25 views within one website.

Additional resources that may help you make better use of Google Analytics:

The conclusion

Information obtained through Google Analytics Useful in the e-marketing processSEO, This data that may help you effectively to develop your website should not be neglected.

If you have any problems, please do not hesitate to contact SEO Master for assistance and support.

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